Google's annual hardware event was not that big of a surprise thanks to the leaks by the company. Still there are some interesting takeaways we have for you.
There is no denying that the audio consumption is growing rapidly. The success of streaming services opens up new opportunities for brands and marketers.
Digital Audio Marketing has many advantages for advertisers and the greatest advantage of online audio is the precise targeting: based on location, demographics, topic, and user behaviour brands can now reach captivated and attentive listeners who are in their specific target group.